NORAD's Santa Tracker Began With A Typo And A Good Sport
This Christmas Eve people all over the world will log on to the official Santa Tracker to follow his progress through U.S. military radar. This all started in 1955, with a misprint in a Colorado Springs newspaper and a call to Col. Harry Shoup's secret hotline at the Continental Air Defense Command, now known as NORAD.
Shoup's children, Terri Van Keuren, 65, Rick Shoup, 59, and Pam Farrell, 70, recently visited StoryCorps to talk about how the tradition began.
The Santa Tracker tradition started with this Sears ad, which instructed children to call Santa on what turned out to be a secret military hotline. Kids today can call 1-877 HI-NORAD (1-877-446-6723) to talk to NORAD staff about Santa's exact location.
Courtesy of NORAD
Terri remembers her dad had two phones on his desk, including a red one. "Only a four-star general at the Pentagon and my dad had the number," she says.
"This was the '50s, this was the Cold War, and he would have been the first one to know if there was an attack on the United States," Rick says.
The red phone rang one day in December 1955, and Shoup answered it, Pam says. "And then there was a small voice that just asked, 'Is this Santa Claus?' "
His children remember Shoup as straight-laced and disciplined, and he was annoyed and upset by the call and thought it was a joke — but then, Terri says, the little voice started crying.
"And Dad realized that it wasn't a joke," her sister says. "So he talked to him, ho-ho-ho'd and asked if he had been a good boy and, 'May I talk to your mother?' And the mother got on and said, 'You haven't seen the paper yet? There's a phone number to call Santa. It's in the Sears ad.' Dad looked it up, and there it was, his red phone number. And they had children calling one after another, so he put a couple of airmen on the phones to act like Santa Claus."