Phil Collins' 'In the Air Tonight' is back on the charts thanks to YouTubers
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The twins' reactions, particularly their surprise at the drum solo, appears to have resonated both with new Collins' listeners and longtime fans of the artist, so much so that "In the Air Tonight" has landed in second place on iTunes on Tuesday, right behind Cardi B and Megan Thee Stallion's "WAP." Collins' song continued charting second through Wednesday.
"I'm not sure why, but watching this brought tears to my eyes," one person commented. "The innocence and the discovery perhaps."
Another user recalled in the comments section of the video a favorite memory of her driving with her late brother when "In the Air Tonight" came on the radio.
"When that drum solo kicked in, i pounded it on the dashboard and he thumped it on the steering wheel. I'll never forget how fun those few minutes were," she wrote. "I'm so glad you liked this song. Thanks for helping an old rocker chick remember this great memory."
"For me, the twins' videos are bewitching for many reasons: their sweetness and good humor, the way they quickly recontextualize (and thereby reinvigorate) songs that I have heard thousands of times, and—perhaps most important—their curiosity and receptivity," writes Amanda Petrusich for The New Yorker.
Their YouTube channel TwinsthenewTrend, which mostly features a collection of first-time reaction videos, has existed since 2015, but only started gaining traction in the last few months.
No point in begging…Jolene already stole these two @Twinsthenewtren - Team Dolly https://t.co/T7Bt6ULlw2 — Dolly Parton (@DollyParton) August 7, 2020
Dolly Parton on Friday tweeted out their reaction video to "Jolene," which has since been viewed more than 3 million times.
"No point in begging," she wrote. "Jolene already stole these two."
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Evening. Brilliant song and always reminds me of the TV show..Miami Vice...ahhh the memories...
These two are way too cute. Their reactions are refreshing, not to mention pleasantly surprising.
On a personal note: Back in the day, if my main squeeze had this playing in the car when he picked me up for a date, I knew we were going to miss the movie. Now that I think about it, we missed lots of dinners, too.
There are hundreds of videos on You Tube of young people, usually black, listening to old (mostly) white artists sing and then reacting . Don't know how this got started, but it's kind of fun to see.
[jrEmbed module="jrYouTube" youtube_id="1hce7lbtJLY"]
I liked one of the comments someone left on You Tube after one of these videos
"when you learn your grandparents were cooler than you are"
They also have a video of themselves listening to "Jolene" that's pretty fun to watch.
Wow, I was in middle school when this came out.