New gun restrictions are a win for Walmart and Dick’s
Public perception of Walmart (WMT) and Dick’s Sporting Goods (DKS) improved after both retailers imposed new restrictions on gun sales, in the aftermath of the Feb. 14 high-school shooting in Florida that left 17 dead.
A new survey of consumers by research firm YouGov BrandIndex shows that the “buzz score” for Walmart jumped 7 points after Walmart changed its gun policy on Feb. 27, from 13 to 20. The score for Dick’s surged from 2 to 18. YouGov computes scores by asking survey respondents whether they’ve heard anything about a given brand recently, and whether it was positive or negative
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Both stores still sell guns. But each recently changed its policies , taking assault-style weapons off the shelves completely and requiring all buyers to be at least 21. Walmart is the nation’s biggest seller of firearms, while Dick’s is the biggest sporting-goods retailer.
I did NOT provide scores - it's false news.
Well...at least its not "alternative facts"!
In hear the take-off was delayed . . .
If they want to lose some sales and open themselves up to potential lawsuits more power to them. I don't know anyone that gets their guns from either just ammo.
Potential law suits? The right of gun ownership has not been infringed upon, so are you thinking age discrimination type suits?
Yes ma'am.
Was just thinking the same thing about cakes and guns ... I just went out wandering around the interweb after reading GregTX comment..
Thanks for the link ..
After reading your comment I went out searching for information .... the ball is already rolling
Exactly. As a matter of fact I would encourage anyone between the ages of 18 and 21 to grab their smartphone and go attempt to purchase.
A suit is already in the works .
Good for Walmart and Dick's, I do applaud the decision to make such a bold move that could ultimately impact their bottom line - remains to be seen once the buzz score dies down and no one is talking about said bold move, if these 2 retailers will stay the course..
While at the local Sportsman Warehouse store yesterday I wandered back to asked the guys at the gun counter how things were going (they are located directly across the road from Walmart) I was told there has been a considerable increase in sales, but interestingly enough not just on the .223 rifle .. could it be that the buzz score works both ways ... that all the buzz has caused those above the age of 21, that may have used Walmart in the past .. to choose to do business elsewhere?
Just popped in and read my comment - let me be more clear (I could be president : ) .. I applaud the decision because I want to see Walmart impact their bottom line .. (I have no Dick's in my life) ..
I'm not sure if that's a shame or a blessing.....just depends, I guess 😊
Haha ... : ) perhaps a wee bit of both!
I doubt that either store chain sells enough guns to make any difference to the bottom line. I do know that many people have joined the NRA as a show of support, including myself. Since the left wingers want to confiscate guns when and if they get back in power, I foresee many people buying guns that might not have done so before.
I have read that Walmart is the largest gun retailer - but could not find anything on it being the top gun 'seller'
Here is an interesting article on Walmart ...
https://www.washingtonpost.com/news/morning-mix/wp/2018/03/01/walmart-has-wobbled-on-gun-sales-for-years-but-its-becoming-more-restrictive/?utm_term=.80580aabf13b
I boycotted Walmart 6, almost 7 years ago for multiple reasons - I have never regretted doing so (just sharing : )
Walmart never missed me .. yet after I boycotted, 4 of my friends quit shopping Walmart, 2 of which have families of 6 ... those kind of numbers combined do begin to make a difference.
Here is another interesting read on Walmart...
Ooops I went way off topic!
Power of the consumer. If more had the conviction or fortitude to use it more then maybe some companies would make changes without waiting for regulating.
working for Walmart the last 10 months part time , I have noticed only 2 things that can be boiled down to why corperate closes stores , but the main one is profit, the second has to do with the first , and that is shrink, shoplifting ,returns , damaged goods , all that affects the bottom line, the store I work for has a lot , and I mean a lot of shoplifting , but makes such a profit , the store stays open .
Oh and this fri is my last day, gave my 2 weeks notice a week and a half ago.
I am sure that you are correct .. and profits are more important than peoples lives and livelihood - which is very sad!
I would never bash an individual for doing what they have to do .. one needs shelter and have to feed themselves. My grievance is with corporate!
Congratulations are setting yourself free : )
Greg, it's not just guns, or even just sporting goods. When people decide to boycott a store, it's the whole store they avoid. Buzz score means nothing. The only score that a retailer cares about is the one put out by the accounting department every quarter. They're not in business to be agents of social change.
I would also point out , that at this time of year , those interested in firearms and ammunition for hunting purposes is at the low point of the year , most hunting seasons are over , at least here they are , I think it will have to wait to be seen what happens to these places sales until people start getting ready for the next hunting season , which brings in roughly 700 million plus in revenue to my state if everything is counted .
LOL I caught and corrected my typo , 700 MILLION not billion, but that is including lic costs , gas , lodging , guide services that is required in some areas for out of staters, food services to include grocery stores , and of course other retail stores that get caught up selling other things like warmer clothes and the like. like I said it includes all the different retail that goes with it.
Interesting Mark .. I will have to check and see what Montana brings in annual during the regular season.
Was not able to find any numbers that were more current than these .. I will have to research more when I can sit here longer : ) (I have no clue what is going on with the font thingy - my computer may be possessed)
A lot of people fail to count those "Other" industries , that the hunting seasons also impact, without the seasons , those people wouldn't be there spending money otherwise.
Same here (Michigan) except for rabbits, which goes until April 1 (gotta give those little dudes at least 30 days, OK maybe 30 seconds, to mate and repopulate their entire species).