1940 LaSalle Convertible Coupe
By: Mark Capayas (Amazing Classic Cars)
S E E D E D C O N T E N T
1940 LaSalle Convertible Coupe
The LaSalle Series 52 Special Convertible Coupes used the stylish new GM 'torpedo' body. They were lower, wider and more integrated in appearance than those used on the less expensive standard LaSalles. The new body was also shared with the 1940 Series 62 Cadillacs. In general, the cars appeared very clean as they were largely absent of unnecessary chrome trim. Instead they relied more heavily on their integrated body forms to create their visually pleasing impact. Unfortunately, the demise of LaSalle was predetermined and despite their highly impressive sales year, the company shut their doors and production was abruptly halted.
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One of the many great car brands that bit the dust.
A lower priced alternative to Cadillac at the time. Most of the 1940 LaSalle models were produced in 1939 before Cadillac decided to kill the marque.
Thanks for posting that. The link opens a ton of info about the LaSalle brand.
There are about 700 LaSalles still registered in the States and Canada.
It makes one wonder why they would offer as a paint color two versions of coffee is spite of the beautiful blues, reds, and greens that dominate the later model survivors.
Several recent offerings have been hot rodded or pimped out.
A nice car is still probably worth $80K
1940 Cadillac LaSalle in Eustis, Florida
The story of this 1940 Cadillac LaSalle Series 52 2-Door Coupe is fully documented in the January 2014 Rod & Custom Magazine (cover car). Built with the help of Hall of Famers Frank DeRosa and Frank DeRosa Jr. this pure Kustom has a 4" chop, '49 Merc Dash, '65 Thunderbird Interior, Hand-Crafted Steel Center console, Rear Fenders Widened 2", Molded Grill and Rear Skirts, Welded All Body Panels and too many more kustom mods to mention. This a truly beautifully built driving piece of art. Painted in a deep House of Kolor Brandywine Pearl Metallic with Firestone Wide Whites. Under the hood is a 8.3L 509ci Cadillac V8 with a TH400 Automatic, Power Steering and a Custom Fabricated Air Ride Suspension!
-Built By HoF Frank DeRosa & Frank DeRosa Jr.
-Numerous Magazine Covers & Features
-ALL STEEL // Full Body Welded Panels
-House of Kolor Brandy Wine Pearl Metallic
-HoF Rod Powell Pinstripes
-4” Chopped
-Custom Fabricated Fender Skirts
-Polished Chrome
-Shaved Doors & Trunk
-Chrome Wire Wheels // Firestone Wide Whites
-White Leather Interior
-Original Steering Wheel
-’49 Mercury Steel Dash
-Custom Gauges
-Hidden Air Ride Controls
-Deep Red Carpeted Interior Floors
-Custom Fabricated Steel Center Console
-’65 Ford Thunderbird Leather Seating
-8.3L 509 Cadillac Big Block V8
-Edelbrock Performer 4BBL Carb.
-Aluminum Cadillac Valve Covers
-Long Tube Headers
-TH400 Automatic
-Custom Built Air Ride Suspension
-Front Disc Brakes
-Power Steering
Vehicle Details
1940 Cadillac LaSalle in Cadillac, Michigan
Vehicle Details
Incomplete hot rod
1940 Cadillac LaSalle for Sale | ClassicCars.com | CC-1223914
It took me a half hour to delete the spam from your link. Please be careful about that.
Your link was a repeat of hte 1940 Michigan LaSalle.